Spike Lee and his Agency (Spike DDB) made this film about Brooklyn the brand.
What we like about this movie, besides the fact that Brooklyn is on our shortlist of inspirational road trips with our team, is that it’s part of a bigger project from the Chamber of Commerce. Brooklyn Made is designed as a vehicle for original Brooklyn brands to claim their Brooklyn authenticity. Brooklyn is a powerful brand, world wide. So there are a lot of companies who randomly co-op with the Brooklyn brand without having a natural connection with it. Brooklyn Made sets the original Brooklyn brands apart from the brands who have no origin with Brooklyn.